CHI Royal Treatment Color Gloss Blonde Enhancing Purple Shampoo 355ml


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Cleanses hair and deposits violet pigments to neutralize and eliminate unwanted brassy, yellow tones in blonde and grey hair. It strengthens and hydrates strands from the inside out, helping protect against damage and fading. It maintains and refreshes color, leaving hair cool and bright.

Royal Treatment Color Gloss – Blonde Enhancing is a colour care line designed for blonde and grey hair to neutralize unwanted brassy, yellow tones. It keeps them as cool as ever. It’s great for maintaining and refreshing both colour-treated hair and natural hair colour while also providing optimal colour protection. It’s formulated without sulfates; it doesn’t strip away color and keeps it fresh by working within the hair structure to target and preserve colour pigments by extending vibrancy. It helps replenish hair with moisture and balances pH, sealing cuticles to guard against damage and UV exposure. It keeps hair healthy and shiny for long-lasting colour.

Who’s it For?

It’s for the professional stylist looking for a colour-protecting treatment system that maintains healthy hair with long-lasting colour. It’s for porous, colour-treated and chemically processed hair.
It’s for the consumer looking for an after-care product that will help maintain and extend colour in-between colouring services while also keeping hair healthy and shiny.

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